Building a strong personal brand can help you stand out from the crowd in today’s highly competitive market. It can also help you establish yourself as an expert in your field, build a long-lasting network of contacts, and increase your visibility and credibility in the industry.

Ernie Humphrey, aka, "The Why Guy” is a renowned specialist in this area. Ernie is a Treasury, Finance, AP, and AR subject matter expert, and the CEO of Treasury Webinars, a company that empowers treasury professionals to take charge of their own career success.

In our latest episode of the Two Cents podcast, Ernie chatted to us about how to create harmony across the enterprise as a finance leader, as well as:

• Why companies need to control all cash movements
• What silos exist within AP, AR, and Treasury
• How Treasury Managers break down silos and collaborate with AP and AR
• How finance professionals can build a strong brand
• How to build relationships as an introvert

About our guest

Ernie Humphrey serves as the CEO of 360 Thought Leadership Consulting & Treasury Webinars. Over the past three years Treasury Webinars has delivered thought leadership webinars to over 15,000 treasury and finance leaders across the globe.

Ernie was a driving force behind Proformative, formerly the largest community of Finance professionals, which grew from 500 to 30,000 during his tenure. He has authored published articles on working capital management, performance management, budgeting & planning, acquisition integration, and bank relationship management in addition to articles dealing with several aspects of professional development.

His e-book focused on career management was recognized as one of the Top 10 e-books for CFOs in 2018. Ernie was named one of the Top 20 Pioneering CEOs by Tech Magazine in 2020. Ernie has a BS and MS in Economics both from Purdue University.

Resources & mentions from this episode:

• Connect with Ernie on LinkedIn
• Treasury Webinars
• 360 Thought Leadership Consulting